on March 30, 2010 by admin in Copywriting, Comments (0)

I want to be a writer, the brain said.

I’m sure through any writer’s life there is a point when the brain decides, “that’s it, I want to be a writer” be it fiction, technical, hell even copy, there is a point when you believe you have what it takes and pursue your wordsmith profession.

Don’t forget that moment.

I’ve found that when I’m venturing into a new area of writing, new clients, new styles, I have a feeling that envelopes me, wondering if I’m capable or not, to make this matter worse I constantly wonder if people are judging the content and wondering if I am who I say I am.

When this feeling arrives I remember 2 things, 2 things that I’m I’ll refer to whenever I’m in doubt.

Firstly, I believe I can write.
I believe that I have the ability to write well, I understand english, I understand my audience, I understand the style and I understand the client. With these elements in firm belief I have no problem in believing I am capable.
I follow successful concepts and keep up to date with areas of the industry, in particularly digital content and seo reaffirming the belief that I have the tools available to tackle the job in hand.

Secondly, the people I work for, (freelance, contract, full time employment or anything else) picked me, the thought I was capable and able to do the job, why would they hire/choose/pick someone who was unable to do what they required.

I’m sure I’m not the only person in the creative profession that doubts their ability, photoshop designers and branding experts must also go through the same self doubt, I’m sure it’s human.

After I’ve calmed down, usually with a coffee, I get on my way and continue to do what I get paid to do, to be a writer, to be a damn good writer.

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